Clio Muse Tours made a strong presence at ITB Berlin 2025, held from March 4th to 6th. Co-Founder & CRO Daphne Tsevreni and Sales Account Manager Marilena Koulouki represented Clio Muse Tours, engaging with a diverse range of tourism professionals.

A notable highlight, outside of ITB Berlin, was Clio Muse Tours' participation in the Tourpreneur Product Boot Camp at GetYourGuide Headquarters. This valuable session, co-organized by GetYourGuide and Tourpreneur, focused on refining tour products and optimizing sales strategies. The workshops, which included both emotional and economical perspectives, provided invaluable insights into enhancing user experience and developing effective business strategies. A special thank you to Mitch Bach, Peter Syme, and the entire GetYourGuide team for sharing their expertise!

At ITB Berlin, we reconnected with existing partners and forged new relationships, generating significant lead opportunities. The team engaged in warm, personalized outreach to advance discussions and explore potential collaborations. Daphne and
Marilena held 50 productive meetings with tour operators, travel agencies, and bus operators from around the globe, including Vietnam, the Azores, Panama, Spain, Italy, Portugal, and Dubai, demonstrating the increasing demand for innovative audio tour
solutions.

During ITB Berlin, we presented our premium audio tour services, emphasizing how B2B integration and powerful SDK library tools enable partners to enhance operations, drive revenue, and elevate customer satisfaction. These tools also empower partners to develop tailored, engaging experiences, under their own brand and content autonomy.

Through conversations with potential partners, Clio Muse Tours gained valuable insights into evolving market trends. These discussions revealed key features and functionalities our partners require to improve their services and enhance the traveler experience. This feedback will directly influence Clio Muse Tours'future offerings, particularly in multilingual support and technical features.

Clio Muse Tours leverages its extensive global experience to meet the growing demand for engaging travel experiences, delivering seamless and reliable solutions to partners and travelers. The positive reception of audio tours at ITB Berlin reinforces the company's strategic direction. ITB Berlin demonstrated the importance of offering flexible and accessible tour solutions, highlighting the relevance of audio tours in addressing various traveler needs.

Clio Muse Tours is energized by the new opportunities and partnerships cultivated at ITB Berlin 2025. We remain dedicated to driving innovation and empowering our partners with the tools necessary for success in the ever-evolving travel sector. If you missed us at ITB Berlin, we invite you to connect with us at Arival 360 in Valencia, from April 28th to 30th. We look forward to exploring new collaborations and sharing our latest advancements.

Learn more about how Clio Muse Tours can help your business enhance its offerings and elevate the traveler experience here